NEW YORK CITY 
BASED ART DIRECTOR 
& DESIGNER 



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THE SKI EDIT  MODA OPERANDI
STILL LIFE SELECTS  MODA OPERANDI
YEUX PAINT DIEU BLEU  VIOLETTE_FR
BISOU BALM AMOUR FOU  VIOLETTE_FR
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©VDESPO2024

BISOU BALM AMOUR FOU


The secret is out... VIOLETTE_FR's iconic shade, "Amour Fou" was made into a Bisou Balm. Inspired by a game of telephone, I worked on a series of images and videos that appeared on PDP and social media to show how the product gives the wearer a "whisper of color".

CLIENT:
VIOLETTE_FR

TEAM:
Creative Director: Carlos Jadraque

Photographer: Steven Pan I Kate Kim

LAUNCH:
Spring 2023
  

ART DIRECTION


I wanted the campaign to highlight the unique formula of Bisou Balm and the models to have the effortlessly cool attitude the French are known for. 

The makeup looks I curated made the sheer wash of color the focus, showing that a few swipes of Bisou Balm Amour Fou are all you need.





CAMPAIGN PHOTOGRAPHY




SOCIAL MEDIA






PDP